Laya Healthcare Mark Launch With Announcement Of 100 Jobs

Monday, May 14th, 2012. Laya healthcare, the new name in Irish private health insurance, today marks its official launch by announcing 100 new jobs over the next three years. Today’s job announcement marks a hugely positive period for laya healthcare.

Laya healthcare’s brand promise – ‘Looking After You Always’ – represents the company’s member centric approach which is fundamental to its vision and values. The company currently employs 343 people at its headquarters in Cork.

Laya healthcare’s ‘HeartBeat’, the company’s new cardiac screening initiative, will also be launched today. This will allow all laya healthcare members, from 12 years upwards, to avail of preventative cardiac screening. In addition, the company’s 3-2-1 product offer on its ‘Health Smart’ and ‘Health Smart Family’ schemes is also being launched today. Available to consumers from May 21st, the 3-2-1 offer allows people who switch to either scheme right away to get three months free; if they switch in July, they will get two months free and if they switch in August, they will get one month free!

Speaking passionately about his vision for the new company at the official launch in Dublin, Dónal Clancy, Managing Director said: “This is a hugely exciting day for the private health insurance market and for all the team at laya healthcare. From today, laya healthcare will position itself as the key consumer champion in the private health insurance market. All of us involved in the sector recognise that there are significant issues and problems which need to be resolved. For our part we, at laya healthcare, will do everything possible to ensure that our members have a strong voice from within the industry to champion their cause and to add positively to the national healthcare debate. Our new company philosophy is totally focused on securing the best possible outcome for our members”.

In conclusion, Mr Clancy said: “I am making a solemn promise to our members today that we will work relentlessly on their behalf to deliver the very best value available in the private health insurance market by constantly challenging ourselves and our suppliers to ensure we are looking after our members needs, always”.

Laya healthcare’s new HeartBeat initiative, which will be delivered in conjunction with provider HeartAid, is the company’s free cardiac screening for members and was developed specifically to help combat the incidence of Sudden Adult Death Syndrome, heart attacks and other cardiac related conditions. Heart conditions including sudden adult death syndrome are a major cause of deaths in Ireland each year. Up to 2 young people die each week in Ireland from Sudden Adult Death Syndrome (SADS). The European Society of Cardiology & International Olympic Committee recommend cardiac screening, as does the GAA’s Medical Scientific & Advisory committee. HeartBeat will allow new and existing laya healthcare members to avail of this excellent benefit to help early detection and prevention of conditions that may cause Sudden Adult Death Syndrome (SADS).

Laya healthcare’s management team, led by Managing Director, Dónal Clancy, has extensive experience in the healthcare industry both in Ireland and internationally, and most of the senior team have been with the organsation since it originally launched as BUPA Ireland back in 1997.

Laya healthcare’s policies are underwritten by Elips Insurance Ltd. (trading as laya healthcare), a wholly owned subsidiary of Swiss Re. The Swiss Re Group is a leading wholesale provider of reinsurance, insurance and other insurance-based forms of risk transfer. Founded in Zurich, Switzerland in 1863, Swiss Re serves clients through a network of 56 offices globally and is rated “AA” by Standard & Poor’s. Its global client base consists of insurance companies, mid-to-large-sized corporations and public sector clients.